KALB Hosts Marketing Seminar - KALB-TV News Channel 5 & CBS 2

KALB Hosts Marketing Seminar

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ALEXANDRIA, La. - Valuable lessons in marketing were discussed at a special seminar in Alexandria Wednesday.

KALB hosted the gathering at Bistro on the Bayou. The topic was marketing in the new economy.

Tom Ray, an executive vice president for Jim Doyle and Associates led the discussion.

Local businesses learned strategies and development for building an effective advertising campaign.

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