Economic Impact of "The Aftermath" - KALB-TV News Channel 5 & CBS 2

Economic Impact of "The Aftermath"

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ALEXANDRIA, La. (KALB News Channel 5)- The last two weeks have been busy for the cast and crew of the feature film 'The Aftermath' as filming of the movie was in full swing here in Cenla. But the film's presence had another group busy-local businesses. News Channel 5's Rachael Penton takes a look at the economic impact of the movie business here in Central Louisiana.

The cast and crew of feature film 'The Aftermath' celebrated the end of it's filming here in Cenla Monday night with a wrap party, but they weren't the only ones celebrating success. For local businesses like 'The Main Dish and More' in Alexandria, they were celebrating a boost in business.

"It was great because summer is usually my slower time anyway and it was a new experience for me. It got me out meeting a lot of new people and a lot of them were from Alexandria that had never seen my business before so not only was I able to get the business from the catering job itself but I also was able to meet new, local people that might come visit my business," Helen Brocato, owner of The Main Dish and More.

In addition to catering, the film also brought in money for the Best Western Hotel, where some of the cast and crew members stayed for about two weeks. According to producer Shaun Sanghani these are just some of the examples of the money that was spent locally.

"We spent every dollar locally so every dollar that did go into this movie, for the most part, was spent locally," says Sanghani.

And there may be more movie money in the works for Cenla.

"I'm developing two projects right now that could be shot here so I have a lot going on and I'd love to be able to do it here and after this experience I think it's a very strong possibility. The city's been great. The people have been great," adds Sanghani.

Money from the big screen that could help small businesses in Cenla grow.

"As a small business owner every penny counts you know. So whether it's five dollars or five thousand dollars I welcome the business. Every body's fighting over the same fish so it's great when an opportunity like this comes along and just like I said for the experience and the new business it might help me with future clients," says Brocato.

The film will make the rounds at independent film shows. no word yet on when it will be released.

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