Kayem Announces "Greenville Southern Drive Dog" As Winner Of Kayem's Create The Next Fenway Frank Contest - KALB-TV News Channel 5 & CBS 2

Kayem Announces "Greenville Southern Drive Dog" As Winner Of Kayem's Create The Next Fenway Frank Contest

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SOURCE Kayem Foods

Watertown resident's hot dog creation to be sold at Fenway Park beginning July 28

CHELSEA, Mass., July 23, 2014 /PRNewswire/ -- To celebrate National Hot Dog Day, Kayem, the Official Frank and Sausage of the Boston Red Sox and Fenway Park today crowned "Greenville Southern Drive Dog" the winner of its second annual Create The Next Fenway Frank contest. Created by Peter Anastasi of Watertown, MA, the newest Fenway Frank features a deliciously grilled Kayem Fenway Frank, topped with warm, smoky pulled pork and creamy coleslaw for an irresistible crunch. Peter's hot dog will be sold at Fenway Park during the Red Sox game versus Toronto on Monday, July 28 and for the remainder of the season. In addition to the honor of having his signature frank sold within Fenway Park, Peter also received a $1,000 Cash Gift Card.

The announcement was made by Kayem and Red Sox icons Steve Lyons and Rico Petrocelli at today's National Hot Dog Day celebration at The Landing at Long Wharf. Peter was selected as one of two finalists, who served their creations to fans at Kayem's National Hot Dog Day celebration.

This spring, Kayem announced the return of its Create the Next Fenway Frank contest, giving hot dog and Red Sox fans the chance to create their very own unique Fenway Frank to be featured at Fenway Park.  Fans started with a classic Kayem Fenway Frank and New England Style bun, and added toppings and dressings to make their creation complete. On July 2, Kayem presented its lineup of the top five franks, as selected by Kayem, and Facebook fans had the chance to vote for their favorite.

"Peter was able to add a twist to the traditional taste of a grilled Fenway Frank by adding a couple simple, yet intriguing toppings that made his hot dog creation out of the park delicious," said Bob Kufferman, Kayem Senior Brand Manager. "During the contest we received hundreds of unique Fenway Frank recipes and we'd like to applaud all of our contestants for their unique and fun entries. We're excited to have Peter's creation sold to millions of hot dog and Red Sox fans through the remainder of the season."

Kayem Foods, founded in 1909, is the largest meat processor in New England.  Owned and operated by the same family for more than 100 years, the company manufactures Kayem Franks, the #1 brand of franks sold in New England. Best known for its Old Tyme Natural Casing franks, Kayem produces over 100 varieties of hot dogs and 300 varieties of deli meats, sausage and dinner hams under the Kayem, al fresco, Schonland's, McKenzie, Triple M, Genoa, Jordan's, Deutschmacher, Kirschner, and Essem brands.  In 2009, Kayem Foods began manufacturing and distributing the iconic Fenway Franks line of hot dogs, the Official Hot Dog of the Boston Red Sox and Fenway Park. In 2010, Kayem became the official brand of both Franks and Sausage of the New England Patriots and Gillette Stadium and in 2013; Kayem became the Official Hot Dog and Sausage of the Boston Bruins and TD Garden.

Contact: 

Sophie Hamersley


 RF|Binder (on behalf of Kayem)


 (781) 559-0442


 Sophie.Hamersley@rfbinder.com

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