To Alter Perceptions: Time Inc. Turns to Ray Bloch Productions - KALB-TV News Channel 5 & CBS 2

To Alter Perceptions: Time Inc. Turns to Ray Bloch Productions

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Recently, Ray Bloch Productions partnered with Time Inc. on the highly successful inaugural NewFront event, an event designed to alter perceptions of the New York based publishing company.

This article was originally distributed via 24-7 Press Release Newswire. 24-7 Press Release Newswire, WorldNow and this Site make no warranties or representations in connection therewith.

NEW YORK, NY, August 08, 2014 /24-7PressRelease/ -- Ray Bloch Productions was honored to produce the inaugural NewFront event for Time Inc. at The Hudson Theatre in New York City. The evening featured top executives at Time Inc. presenting the company's extensive online video offerings to an audience of potential media buyers.

This event was pivotal for Time Inc. They needed to change the perception of the company from that of a magazine publisher to that of an originator of first-person, targeted digital content - all while continuing to draw upon the company's legacy as a trusted source of high-end journalism.

The event culminated with a new music video featuring St. Paul & The Broken Bones being projected onto the big screen. About 30 seconds into the video, the entire set suddenly rose up and off the stage to reveal the band playing live; a 20-minute concert ensued.

As the client commented to RBP afterward, "I cannot thank you enough for all that you I sat in the audience watching it from beginning to end, it was flawless. Not a hitch. The production was absolute perfection. And the BAND... That reveal! Thank you for being my partner on this. And for helping us to change perceptions of Time Inc."

About Ray Bloch Productions:

Ray Bloch Productions works with their clients to deliver content, messaging, and brand to live audiences through the creation, design and production of live events. They have been rated in the Top 50 Event Production Companies in North America by BizBash, and have been featured in The New York Times, USA Today, The Huffington Post, as well as Entertainment Tonight.

To learn more about Ray Bloch Productions visit, or contact:

Director, Business Development
O 212.924.1954, x 13 | M 646.734.0175

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